With significant growth projected in the coming years, our need for influential and successful relationships with a diverse audience of partners will continue to grow.

Whether it be a university, our team and new colleagues, a new investor, local authorities and more, we want every interaction to feel personalised while remaining true to the urbanest brand.

Our journey started with the ‘nest’ when we were founded in 2009, and this will remain key for us moving forwards. However, central to our refreshed identity is a new interpretation of the urbanest ‘nest’ and a vibrant new colour palette, signifying the evolution of our brand, while also representing our future.

We’ve taken inspiration for our new identity from the Bauhaus design style – known for its bold simplicity, purposeful design, and a philosophy embedded in what’s described as total architecture. This is a holistic approach to design with the whole experience in mind, which perfectly reflects urbanest’s design, build and operational approach. We don’t just create brilliant buildings – we design living experiences for our residents. From space planning to construction; from booking journeys to check-ins and living in our communities, everything is connected.

Our brand-new corporate website is at the heart of our new identity. Designed to reflect a growing organisation, keeping stakeholders informed on our journey as we continue to deliver sustainable communities that make London student living better, not just for our residents, but for our investors, our university and corporate partners, our staff and our local communities.